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tenet

Member Since: 23 Jul 2009
Location: cotswolds
Posts: 1081

2015 Freelander 2 SD4 SE Auto Orkney Grey

2nd hand - Who Cares

Not a great fan of Beamers but do like their used car advert.

Click image to enlarge

MY 09 GS manual in Lago Grey, Wood Co arm rest and side bumper strips - now sold.

MY 15 SD4 SE Auto Orkney Grey with colour coded Bumper Door Mouldings

18th May 2012 8:47 am

simont

Member Since: 15 Feb 2011
Location: Sunderland/Newcastle
Posts: 1809

2007 Freelander 2 TD4 GS Manual Tonga Green

As long as it's in good condition inside and out - looked after bodywork - and has been regularly serviced 2002 Honda VFR800
2002 Toyota Celica 140 Silver (mid life crisis - again!)
2007 FL2 GS Manual Army Reconnaissance Green + freel2.com sticker
2004 Toyota Celica 140 Black - Gone
2000 Toyota Celica 140 Silver - Gone
1998 Toyota Celica ST Pearl Green - Gone
1996 Nissan Primera 1.6 - Gone
1994 Rover Montego 1.6 Auto - Gone

18th May 2012 9:11 am

athelstan

Member Since: 03 Nov 2009
Location: Reality
Posts: 2658

tenet
Would you be so joyful if the model used in the advertising was a male?

-o0o-

If that's the best BMW creative agency can produce to stimulate buying a "used" vehicle then they should be sacked.

18th May 2012 9:38 am

Ghyllie

Member Since: 19 Jul 2011
Location: Over looking Loch Ness with Nessie by my side
Posts: 159

2008 Freelander 2 TD4 XS Auto Santorini Black

athelstan wrote:
tenetIf that's the best BMW creative agency can produce to stimulate buying a "used" vehicle then they should be sacked.

Why? they have made people smile, thats always a plus in advertising and, more importantly, they have been whiley enough to get thier advert posted on at least one non BMW site for free, here! love it or hate it its been noticed so they have done thier job!

Ghyllie oo! Shiney!
____________________________________________
55 Nissan Navara SE Black - My Toy.
08 Freelander 2 XS Santorini Black - Her Majesty's Toy.

18th May 2012 10:55 am

rjc1944

Member Since: 18 Dec 2011
Location: Perranporth, Cornwall
Posts: 783

2008 Freelander 2 TD4 HSE Auto Stornoway Grey

Great photo, clever caption, beautiful model. What's not to like? Ours - 2008 Stornoway Grey HSE Auto
Tricia's - 2006 Royal Blue Beetle Cabriolet Auto
Mine - 2014 Vespa GTS 300 Super Sport Matt Black
Ours - 2007 White Bailey Pageant Champagne

18th May 2012 11:44 am

chicken george

Member Since: 05 Dec 2007
Location: N. Yorks
Posts: 13291

2008 Freelander 2 TD4 XS Manual Santorini Black

its all a bit swiss Tony, "buying a car is like making love to a beautiful woman" At work
At home

"I can't always believe facts I read on the web" - Charles Dickens

winner by default of the tractor vs caravan race

18th May 2012 11:47 am

tenet

Member Since: 23 Jul 2009
Location: cotswolds
Posts: 1081

athelstan wrote:
tenet
Would you be so joyful if the model used in the advertising was a male?
.

Not really Ath - I play cricket with a straight bat. MY 09 GS manual in Lago Grey, Wood Co arm rest and side bumper strips - now sold.

MY 15 SD4 SE Auto Orkney Grey with colour coded Bumper Door Mouldings

18th May 2012 12:04 pm

npinks

Member Since: 28 Jun 2007
Location: Ls25
Posts: 20092

i'ed smash her back door in

18th May 2012 12:04 pm

athelstan

Member Since: 03 Nov 2009
Location: Reality
Posts: 2658

Ghyllie wrote:
athelstan wrote:
tenetIf that's the best BMW creative agency can produce to stimulate buying a "used" vehicle then they should be sacked.

love it or hate it its been noticed so they have done thier job!

Ghyllie

They have not done their job.
It is a very common mistake to make to think that because the advert has been noticed they (the agency) has done its job. The agency is paid to produce product advertising that sells the client's product.

Getting noticed is no certain measure of achieving that goal, and, in fact the advertising industry is littered with ads that were noticed but failed to achieved any sales improvement for the client for a multitude of reasons. The bridge between being noticed and adding to the client's bottom line is a tenuous relationship even in the best of economic times.

Recommended reading: "The Advertising Budget" ISBN 1-870562-35-6 Simon Broadbent - got a First at Oxford, PhD at London and is a Fellow of the IPA.

18th May 2012 1:15 pm

athelstan

Member Since: 03 Nov 2009
Location: Reality
Posts: 2658

tenet wrote:
athelstan wrote:
tenet
Would you be so joyful if the model used in the advertising was a male?
.

Not really Ath - I play cricket with a straight bat.

Good man - until recently I used to play for a Sri Lankans here in Switzerland - damn good cricketers and an honour to have been invited to join their eleven. Having move d to a new Kantone. I'm now looking to establish the game in these mountains and currently looking for a large enough piece of flat land for the field. Not easy.

18th May 2012 1:23 pm

Mona Geeza

Member Since: 22 May 2010
Location: Devon
Posts: 1293

2010 Freelander 2 TD4_e XS Manual Stornoway Grey

Looks like shes laying on the bed in a caravan to me, waiting for something interesting to happen, but it wont

18th May 2012 2:11 pm

athelstan

Member Since: 03 Nov 2009
Location: Reality
Posts: 2658

Mona Geeza wrote:
Looks like shes laying on the bed in a caravan to me, waiting for something interesting to happen, but it wont

18th May 2012 2:42 pm

athelstan

Member Since: 03 Nov 2009
Location: Reality
Posts: 2658

chicken george wrote:
its all a bit swiss Tony, "buying a car is like making love to a beautiful woman"

Swizz CG swizz

Swiss girls never buy BMW - they get Herbert's to buy them for them. And as for lying on their backs and thinking of dear Wilhelm Tell - they'd rather eat a Cox's Pippin

18th May 2012 2:48 pm

Ghyllie

Member Since: 19 Jul 2011
Location: Over looking Loch Ness with Nessie by my side
Posts: 159

athelstan wrote:
They have not done their job.
It is a very common mistake to make to think that because the advert has been noticed they (the agency) has done its job. The agency is paid to produce product advertising that sells the client's product.

Getting noticed is no certain measure of achieving that goal, and, in fact the advertising industry is littered with ads that were noticed but failed to achieved any sales improvement for the client for a multitude of reasons. The bridge between being noticed and adding to the client's bottom line is a tenuous relationship even in the best of economic times.

Recommended reading: "The Advertising Budget" ISBN 1-870562-35-6 Simon Broadbent - got a First at Oxford, PhD at London and is a Fellow of the IPA.

I was generalising, perhaps overly so as this is a car forum I didn't really want to into the phsycological and financial aspects of the advertising industry, by the way another common mistake people make is getting advertising agencies and promotional agencies confused, an advertising agency will only produce (the artwork?) that the customer wants or they wont get paid but it's the promotions agency that has to make it work.

Ghyllie oo! Shiney!
____________________________________________
55 Nissan Navara SE Black - My Toy.
08 Freelander 2 XS Santorini Black - Her Majesty's Toy.

18th May 2012 3:19 pm

npinks

Member Since: 28 Jun 2007
Location: Ls25
Posts: 20092

great advert, I think i might go look at a used X5 or X6 this weekend

there it worked, wouldn't have thought to go look if it wasn't for that advert

18th May 2012 3:24 pm

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